We make industrial energy systems cheaper to build and run, starting with heat.
Today we find the factories where electric heat pays, design the system and run it. What scales is the ability to turn a factory's needs into an investment decision, a working system and steadily better operation. Heat is where we build that ability. In the end, we are building the world model for self-improving factories.
Our purpose is to make a good life more affordable. Lower production costs mean cheaper essentials and more freedom for the people who depend on them.
At many factories, a heat pump already beats a gas boiler. Finding and integrating them is the bottleneck.
A heat pump wins on energy cost when the electricity-to-gas price ratio is below its COP divided by the boiler efficiency. With a 90%-efficient boiler, that limit is 4.4 for a low-lift heat pump (COP 4) and 2.8 for a high-lift one (COP 2.5). The EU average ratio is above 3 and varies by country, tariff and site. The same heat pump can be a clear win at one factory and a loss at the next.
Averages also hide the hours. In Spain, power prices swung by about €98/MWh within an average day in 2025, with 477 negative-price hours. A heat pump that skips the expensive hours pays far less than the average suggests.
At a good site, the customer cuts heat costs by 20% after paying for the equipment (example in section 8). But every site is still assessed as a bespoke engineering project, pieced together from scattered drawings, specifications and operating data. The IEA identifies custom engineering, production coordination and grid access as deployment barriers.
It annoys me that something so consequential, and so solvable, is still this difficult. I want to make it routine.
A heat pump wins on energy cost when the electricity-to-gas price ratio is below its COP divided by the boiler efficiency.
Software that tells a factory, in days, whether electric heat pays and what to build.
AI reads drawings, datasheets and historian exports. Physics models test performance and cost. Partner engineers review and sign the design. We count time from kickoff, data collection included, because that is usually the slowest step. Target: a screen in days, and a reviewed design, business case and procurement package in [X] weeks.
We target sites with at least 20% lower total heat costs, after financing, integration and maintenance. EPC partners supply, install and maintain the equipment.
Why now
Policy is closing the price gap.
Subsidy money is waiting for projects.
Grids now reward flexible demand.
The equipment works.
Site data is now cheap to read.
IF25 results
| Stage | Projects | Funding |
|---|---|---|
| Budget available | €1,000m | |
| Bids submitted | 85 | |
| Passed qualification | 69 | |
| Awarded | 65 | €397m |
Source: Rödl & Partner, IF25 results.
We select projects on unsubsidized economics. Subsidies make decisions faster.
We select projects on unsubsidized economics. Subsidies make decisions faster.
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